Commercial photography refers to photography in a professional and business context, where the purpose is to sell or promote a product, service, or brand. Commercial photographers create images for various applications, including advertising, product catalogues, annual reports, magazines, websites, and other marketing materials.
Commercial photography can encompass a variety of styles, from high-end fashion and product photography to documentary-style advertising photography. The goal of commercial photography is to visually communicate a message, whether it is to sell a product, convey a brand image, or tell a story.
Commercial photographers need to have a good understanding of lighting, composition, and post-production techniques and the ability to work with clients and art directors to achieve the desired outcome. They must also be able to work efficiently and effectively, often under tight deadlines, while maintaining a high level of quality in their work.
Right Said Fred Latest Images Capital Radio
This week BBC Radio 2 has special Guest’s Right Said Fred choosing the tracks of their years. Hearing it reminded me about the pictures I took for Capital Radio earlier this year 2011. As part of their comeback tour 2011 Right Said Fred visited Capital Radio in Manchester where they did a wonderfully heartfelt interview about their lives and careers since they were massive in the 90’s. This included the death of Richard’s long-term partner, whom he described as a beautiful man, their time spent in Amsterdam where they were massive and being ripped off by their record company.
Brother’s Richard and Fred were genuinely nice guys and were a pleasure to photograph. They performed amazing acoustic versions of ‘I am too Sexy’ and ‘Deeply Dippy’ to a few members of the Capital Radio team and even handed out some instruments for them to play along. As you can see they have not aged a bit and still look and sound fantastic.
To find out more about Right Said Fred visit their Official Website
Commercial HDR Photography Trafford Centre
Neilson Reeves Commercial Photographers Manchester was commissioned by PHS Greenleaf, part of the PHS Group the UK’s leading workplace service provider, to photograph one of their major projects in the Trafford Centre Manchester. Anybody who visits the Trafford Centre cannot help but be inspired by the 40 feet palm trees and wonderful array of both interior and exterior plants and flowers. Well you can thank PHS Greenleaf for the visual pleasure and calming influence these trees, plants and flowers bring to your shopping experience. What you don’t see is the behind the scene’s work that goes into maintaining this oasis of beauty. While your tucked up in the new bed you bought in Barton Square, these guys are 40 ft up pruning palm trees and tending to all the plants and flowers you enjoy during your visit.
The photography brief was quite a challenge because firstly we had to be in the Trafford Centre outside of shopping hours and this meant a 6.45 am start and a deadline of 9am to finish the shoot. Another problem was getting up to a level with the trees to give a realistic perspective to the viewer of the images. And then finally one of the biggest challenges was the light. The reason the light was such a challenge is because the Trafford centre only receives natural light from the windows in the roof. At 6.45 in the morning the light is only just skimming the top of the windows and has not yet entered the main thoroughfare’s that link all of the shops and areas where the Palm Trees are positioned. This means the sky and the tops of the trees are well lit but the trunk and bottom half of the trees are quite dark. Most photographers in this situation would have to make an exposure that would sacrifice detail either at the top of the trees or the trunk. But because Neilson Reeves Photography always shoot commercial work to sell our clients products and the fact the detail in the trunk of a palm tree is just as important as the leaves we decided to shoot HDR or High Dynamic Range.
HDR How We Did It
After carrying out a white balance at each location we were asked to photograph we made 5 different exposures of the same subject. One exposure was for the deepest shadows, another for mid tone and another for all the highlights. When we got back to the studio we blended all the photographs into one photograph therefore expanding the dynamic range of the image. As you can see from the pictures we maintained the blue sky, got all the highlights and detail in the leaves and captured the detail, tone and texture in the trunk of the palm tree. This is a new technique offered by a few specialist photography companies.
Images of Goa India
Here is a selection of photographs taken whilst on holiday in Goa India. The gallery contains landscape photography taken in GOA and some portraits of the people of India. All the indian people who appear in the photos from GOA gave permission to be photographed and some of the poorer people I paid a small fee to help them with their daily struggle for survival. The images were taken throughout North Goa at Anjuna Flea Market, Anjuna Beach, Chapora, Arambol and Terekhol North Tip of GOA.
Whitby Abbey Award Winning Landscape
This image of Whitby Abbey is another image I am very proud of as it was awarded the coveted Gold Award for Landscape photography from the S.W.P.P. As you can see the image has excellent depth of field and the light really brings out all the tones and textures of this iconic building. The reflection of the Abbey in the water acts as a leading line for the veiwer and really adds to the images depth and composition.
Whitby cottages
The mystery and beauty of Whitby Abbey has inspired a multitude of artists, from the exquisite watercolours of J.M.W. Turner, to the dark writing of Bram Stoker, creator of Dracula. The eponymous vampire comes ashore at Whitby – both the town and the Abbey’s majestic graveyard feature heavily in this classic horror story. This legacy has led to Whitby’s macabre yet charming reputation. There are exciting ghost walks, charming Whitby cottages (said by some to be haunted!) and Whitby Goth Weekend, a tongue in cheek celebration of gothic culture and Bram Stoker’s masterpiece.
